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Shereta Williams

Senior Vice President, New Verticals

Shereta Williams is the senior vice president of new verticals for Cox Enterprises, a private, family-owned company based in Atlanta, Georgia, with more than $20 billion in annual revenues and nearly 50,000 employees.

The New Verticals team is part of the Strategy and Corporate Development group at Cox Enterprises, and it is responsible for building new operating divisions for the company, managing strategic partnerships and investments, and accelerating these businesses’ growth. In this role, Shereta is responsible for all Cox Enterprises owned and controlled businesses outside the core operating divisions of Cox Communications and Cox Automotive, with a primary focus on cleantech and media.  

An electrical engineer graduate from M.I.T., Shereta began her career working in investment banking at Lazard Frères & Co., where she participated in acquisitions, divestitures, leveraged buyouts, recapitalizations, hostile takeovers, and public debt and equity offerings. She joined the Cox Enterprises Corporate Venture Group in 1998 and took on increasing responsibilities in a variety of strategy, corporate development and operational roles at Cox Television and Cox Media Group. In between roles at Cox, Shereta was the managing director of the currency division for Maven Funds, a startup hedge fund in Atlanta where she was responsible for implementation of automated trading systems.

Shereta is a member of the board of directors for Daktronics, Inc., a South Dakota-based manufacturer of large-format LED video displays and audiovisual systems. She is also a board member for STE(A)M Truck, a non-profit focused on providing students with access to STEAM-based learning experiences in communities where they don’t currently exist.

Shereta is a Georgia native raised on a 1,000-acre cattle ranch in Carroll County. She is a nature lover who enjoys hiking, photography, golf and any good excuse to be outside.